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Cookie Policy

The short version: essentials always; advertising cookies only if you say yes · Last updated 14 September 2026

Strictly necessary cookies (always on)

These keep the service working and cannot be switched off:

  • kimi_sid - keeps you (or your child) securely logged in. It is an httpOnly, secure session cookie and is deleted when you log out or it expires.
  • When you pay, our payment provider Stripe may set cookies on its own checkout pages for fraud prevention. These are controlled by Stripe and are necessary for secure payment.

Advertising and analytics measurement (only with your consent)

If you accept optional cookies on the consent banner, we use three measurement tools to understand how families find us and whether our adverts lead to sign-ups and subscriptions:

  • Google Ads (the Google tag) - pseudonymous visit and conversion data, so we can see which adverts lead to sign-ups. Retention is controlled by our Google account settings.
  • Google Analytics 4 - pseudonymous usage statistics (pages visited, journey steps) so we can improve the service. IP addresses are not stored by GA4.
  • Meta Pixel (Facebook/Instagram) - pseudonymous visit and registration events, so we can measure and improve our Meta adverts.

All three load with consent set to "denied" by default. If you reject optional cookies, they stay in restricted, cookieless modes: no advertising or analytics cookies are set and no identifiable event data is sent. Accepting or rejecting never changes how the tutoring service itself works.

Advertising and analytics events never include children's names, scores, answers or target schools - only pseudonymous page and journey events from the parent's browser.

You can change your choice at any time below - the banner will reappear on your next visit.

What we don't use

Beyond the three consent-gated tools above, we do not use any other third-party tracking on the site. Children's learning data is never sent to advertising or analytics tools, and we never show advertising to children.

Managing cookies

You can block or delete cookies in your browser settings, but blocking the login cookie will prevent you from signing in. Questions: hello@kenttestprep.co.uk.